For --name you can use any name you want for your environment and on ADDRESS=<IP> you must input the public IP address of your server. Remember to open ports 3000 and 4000 on your host. Please have in mind the host networking driver only works on Linux hosts, and is not supported on Docker Desktop for Mac, Docker Desktop for Windows, or Docker EE for Windows Server. To just pull the image without running it you can use:
docker pull ironmussa/bumblebee:develop-3.0
Adding Spark support (Experimental)
To enable Spark support, replace ironmussa/bumblebee:develop-3.0 by ironmussa/bumblebee:develop-3.0-spark.